Google offers multiple ways for customers to find your consignment, antique, vintage, resale or boutique shop.
Customers can search the Google website, enter your business name in Google Maps, or even speak your store name to Google Now or Apple Siri, the voice activated assistants on smartphones. So it’s more important than ever to ensure that your store information is up-to-date across all of Google’s channels.
Fortunately, Google makes it easy to review and edit your store listing.
Claim or Edit Your Business Listing on Google
Start at Google and search your business name (you may need to include your city). If you have a website, it should be at the top of the page. You should also see links to your business listing on Showroom Finder, Yelp, and other directories. On the right side of the page you will see information about what Google knows about your store, including photos, address, phone, and hours.
If this is your first time claiming your business, click Own this Business? The on-screen instructions will walk you through the process for properly claiming your business. You will need a Google account to claim and edit your listing. This 6-minute video from Google Small Business will show you the steps to get started.
Google My Business
At the center of your account is Google My Business, a dashboard for managing the information Google knows about your shop, including the Google+ page for your store. What’s Google+, you ask?
Google+ is Google’s attempt to be another social network, like Facebook. Although it isn’t nearly as popular as Facebook, Google+ is an important part of Google’s network. So it should be a part of your online marketing, too.
Once you’ve securely registered your Google account, you can log into Google My Business and enhance your listing information and your Google+ page. Do take the time to add photos, upload your logo, and a description of what makes your store unique. These enhancements will give you extra merit in how Google ranks your listing when people search for stores in their area.